The global market for health supplements is a muti-billion dollar one. However, few brands have a quality of offering which can match that of Paradox.
Their oil supplements combine the best of some very renowned diets, that of the inuits and the healthy influences of the mediterranean. The result is Paradox’s Omega Oils 3/6/9.
Our design remit was to develop a packaging concept which would have significant shelf appeal and position them in both quality and price above cheaper other brands.
The result was
- a ”pure” white look packaging, where Paradox could “own” the colours of white and magenta
- introduction of distinctive photography and
- a simplicity of message